Boygirlparty.com
Issue #34
By Kristina Francisco
Published: December 1st, 2007 | 4:36pm
When Susie Ghahremani, 27, graduated from the Rhode Island School of Design in 2002, she was compelled to make a connection with the outside world with her art. “But I didn’t have the budget to build an expensive portfolio,” she says. “At the same time, when you’re actively making art, a printed portfolio can become outdated by the time you’ve assembled it.”
So Ghahremani plunked down $80 for a Web site, named it boygirlparty.com (for the childlike wonderment and energy of the first kind of party you go to as a kid), and used it to host her art, which consists of muted-color illustrations of animals and invigorating interpretations of objects in daily life. Ghahremani told her friends about it, who told their friends about it, and now, five years later, the San Diego-based artist has her hands full with the thriving business.
“Behind every successful crafter was an uninspiring day job,” Ghahremani says of the dreaded dead-end days jobs that motivated her to take her company seriously. The motivation paid off. Ghahremani has been self-employed full time for five years. “Boygirlparty.com has commanded my entire focus,” she says. “[I work on] running the site, making new products and art and illustrations, having art shows, wearing PJs all day, attending craft shows, answering e-mails, meeting deadlines, and occasionally hula-hooping.”
Comments
Please login to be able to comment on this article.
more